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Local SEO Tips for Dental Practices

Altrust Services - Local SEO Tips for Dental Practices
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Local SEO Tips for Dental Practices

As a dental practice looking to thrive locally, you can’t overlook the power of local SEO. Start by claiming your Google My Business (GMB) listing—it’s your digital storefront. Make sure your practice’s name, address, and phone number (NAP) are consistent across all platforms. Why? Because Google loves accuracy, and so do potential patients searching for dental services in their area. But that’s just the tip of the iceberg. Engaging with customer reviews and strategically using local keywords on your website can significantly enhance your visibility. Curious about how these efforts can translate into actual patient appointments? Let’s explore how a targeted strategy can bring real results to your doorstep with the help of Altrust Services.

Introduction

As a dental practice, boosting your online visibility is crucial, and mastering local SEO can significantly enhance your chances of attracting more local patients. Diving into local SEO means you’re pinpointing your efforts to appear in search results when potential patients in your area are looking for dental services.

Start by conducting thorough keyword research to discover what local patients are searching for. Don’t just think about generic terms like ‘dentist’ but also consider phrases like ‘teeth whitening in [Your City]’ or ’emergency dental care in [Your Area].’ This step ensures you’re targeting the specific needs and search behaviors of your local community.

Next, focus on on-page SEO. This involves optimizing your website’s content and structure to rank higher in search engine results. Make sure each page of your site, especially those that describe your services and contact details, includes local keywords naturally integrated into well-written content.

Create specific landing pages for each service you offer, tailored to the local audience, ensuring these pages are easy to navigate and provide valuable information.

Claiming and Optimizing Google My Business

To further enhance your online visibility, start by claiming and optimizing your Google My Business listing, which is a powerful tool for increasing local search presence. Claiming your profile is the first step to entering the local SEO battlefield. If you haven’t claimed your Google My Business listing yet, you’re missing out on a huge opportunity to make your dental practice visible to potential local patients.

Once you’ve claimed your listing, it’s time to optimize it. Make sure all your information is accurate and complete—include your practice’s name, address, phone number, and operating hours. Add a detailed description of your services and highlight what sets your dental practice apart from others.

Remember, a well-optimized Google My Business listing can significantly increase your chances of appearing in the local 3-pack, which captures a large portion of clicks.

Moreover, regularly update your listing with new photos of your practice, staff, and happy patients. Photos dramatically enhance engagement and can lead to a 35% boost in click-through rates to your website. Keep your profile fresh and engaging to maximize its impact on your local SEO efforts.

Consistent NAP Information

Ensuring your dental practice’s Name, Address, and Phone Number (NAP) information is consistent across all online platforms is crucial for boosting your local SEO. When you maintain uniform NAP details, it enhances your credibility with search engines, making it easier for potential patients to find you.

But how do you ensure this consistency?

First, conduct an audit of all directories where your practice is listed. This includes local citations like Yelp, Healthgrades, and even your social media profiles. Make sure that every listing reflects the exact same information. Any discrepancies, even minor ones like abbreviations or misspellings, can confuse search engines and dilute your local SEO efforts.

Incorporate schema markup on your website to strengthen the visibility of your NAP details. This code helps search engines understand the specifics of your practice, such as your location and contact information, contributing to better local rankings.

Additionally, manage your online reviews proactively. Prompt responses to reviews, both positive and negative, show that you value patient feedback, enhancing your reputation.

Lastly, don’t forget to optimize your website’s title tags with local keywords and your business name. This not only improves SEO but also reinforces NAP consistency across your online presence.

Optimizing Website Content

Optimizing your website content with relevant, local keywords is crucial for improving your dental practice’s visibility in search engine results. Start by identifying the most effective geo-targeted keywords that potential patients in your area are searching for. These might include terms like ‘dentist in [Your City]’ or ‘teeth whitening services in [Your Region].’ Incorporate these keywords strategically throughout your website content, including in titles, headers, and meta descriptions to boost your local SEO efforts.

Moreover, your content should be engaging and tailored to address the specific needs of your local community. Share tips on maintaining oral health that are specific to your area, perhaps dealing with local water quality or regional dietary habits. Update your content regularly to keep it fresh and relevant, which can further improve your search engine rankings.

Ensure each key page on your website, such as your homepage, about us, and service pages, includes location-specific keywords. This not only helps in attracting local traffic but also enhances user experience by providing them with relevant information.

Building and Managing Online Reviews

After refining your website content, focus next on building and managing online reviews to further enhance your practice’s local SEO and reputation.

Remember, online reviews aren’t just testimonials; they’re powerful tools that boost your local SEO rankings and help potential patients trust your dental practice.

Start by encouraging your satisfied patients to share their positive experiences online. You might consider sending follow-up emails that link directly to your Google Business profile or other review platforms. Make it as easy as possible for patients to leave feedback.

Responding to reviews is equally important. Whether the feedback is positive or negative, your response demonstrates that you value patient feedback and are committed to improving their experience. Address negative reviews professionally and promptly, offering to resolve any issues offline when appropriate. This not only shows care but can often convert a dissatisfied patient into a loyal one.

Don’t underestimate the impact of these reviews. A steady stream of positive reviews can significantly enhance your online presence, making your dental practice more visible and appealing to new patients.

Local Link Building

To effectively boost your dental practice’s local SEO, start building links with respected local businesses and community sites. Engaging in local link building isn’t just about scattering your site’s link across the web; it’s about creating meaningful connections within your local community.

For instance, you could partner with nearby healthcare providers or wellness blogs that share an audience similar to yours. These partnerships can lead to backlinks that enhance your search engine visibility and draw more local patients to your practice.

Consider sponsoring a local event or charity. This not only builds goodwill but often results in online mentions and backlinks from event pages and press releases. Make sure these backlinks incorporate geographic keywords relevant to your practice, enhancing your local relevance.

You should also collaborate with local influencers who can mention your dental services in their content. Such endorsements can significantly boost your profile and drive local traffic to your website.

Utilizing Local Directories and Citations

Building on your efforts with local link building, you should also ensure your dental practice is listed accurately across all relevant local directories and citation sites. It’s essential to maintain NAP consistency—your practice’s name, address, and phone number—across these platforms. This consistency not only boosts your local SEO rankings but also enhances your online visibility, making it easier for potential patients to find you.

Start by identifying and registering your practice on popular local directories and especially dental directories. Websites like Yelp, Healthgrades, and even Google My Business are crucial.

Make sure that every listing is complete and uniform; discrepancies can confuse search engines and potential clients alike, damaging your search rankings and online reputation.

Regularly check these listings for accuracy. It’s not uncommon for details to become outdated or for errors to creep in. Updating your information is straightforward but can have a significant impact on your local SEO efforts.

Leveraging Social Media for Local SEO

Leveraging social media effectively can significantly enhance your dental practice’s local SEO and attract more nearby patients. By engaging on platforms like Facebook, Instagram, and Twitter, you’ll not only boost your online visibility but also your brand’s presence.

Start by sharing useful content that addresses common dental concerns or highlights your services, ensuring it resonates with the local community.

Use local hashtags and geotags in your posts to help potential patients in your area find your practice more easily. For example, if you’re based in Houston, include hashtags like #HoustonSmiles or #DentalCareHouston. These targeted tags increase the chances of your content being seen by those who are most likely to visit your practice.

Moreover, engagement doesn’t stop at posting. Actively respond to comments and messages on your social media pages. This interaction plays a vital role in building a trustworthy online reputation.

Encourage satisfied patients to leave positive reviews and share their experiences online. These testimonials are incredibly powerful, as they provide social proof to prospective patients.

Using Analytics to Measure Success

You can significantly improve your dental practice’s local SEO by utilizing tools like Google Analytics to closely monitor website traffic and user behavior. By tracking these metrics, you’ll gain valuable insights into what’s working and what isn’t.

For instance, analyzing organic search traffic helps you understand how potential patients find your website. If you notice a surge in traffic after optimizing for specific local keywords, it’s clear those efforts are paying off.

Next, keep an eye on your conversion rates. These figures tell you how many visitors are taking desired actions, such as filling out contact forms or scheduling appointments. If conversions are low despite high traffic, it might be time to tweak your website’s design or call-to-action placements.

Monitoring your keyword rankings is also crucial. This data shows where your site stands in search engine results for targeted keywords. If you’re not ranking as high as expected, consider adjusting your content or on-page SEO elements.

Case Studies and Success Stories

Examining case studies and success stories reveals how dental practices have effectively boosted their local SEO, drawing in more patients and enhancing their online visibility. One compelling case features a small dental clinic in a crowded city that revamped its website with local keywords and saw a 30% increase in local search results, directly impacting patient numbers. By focusing on area-specific terms and creating engaging community-focused content, they connected more personally with potential patients.

Another success story comes from a practice that leveraged local SEO strategies by encouraging satisfied patients to leave positive reviews online. This not only improved their reputation but also increased their visibility in local search results. The clinic reported a significant uptick in new patient inquiries, attributing this to their improved online presence through targeted SEO efforts.

These real-world examples underscore the importance of implementing focused local SEO tactics to stand out among competitors. By optimizing your site with local keywords, actively managing your online reviews, and engaging with the local community, you’ll likely see a notable boost in your practice’s visibility.

Let these success stories inspire you to adopt similar strategies and watch your patient list grow.

Common Mistakes to Avoid

While optimizing your dental practice for local search, it’s crucial to avoid common pitfalls that can undermine your efforts. One significant misstep is neglecting your Google My Business (GMB) profile. Ensuring your GMB is fully optimized with accurate details and regular updates is essential. It’s your frontline in local SEO, helping you appear in business directories and local searches.

Don’t make the mistake of inconsistent NAP (Name, Address, Phone Number) citations across the web. Inconsistencies can confuse search engines and potential patients alike, harming your practice’s online visibility. Make sure your practice’s contact information is uniform across all platforms.

Additionally, overlooking the importance of meta descriptions and location-specific keywords in your website’s content can be detrimental. Meta descriptions should be compelling and include local keywords to improve click-through rates from search results. Incorporate location-specific keywords naturally into your content to boost relevance in local search queries.

Lastly, never underestimate the power of patient reviews. Positive reviews not only enhance your online reputation but also boost your off-page SEO efforts. Encourage satisfied patients to leave feedback on popular review sites. Remember, managing your online reputation is ongoing; regularly monitor and respond to reviews to maintain a positive image.

Resources and Further Reading

Check out Google’s Local SEO Guide to dive deeper into strategies that can enhance your dental practice’s online presence. This resource is packed with actionable tips on local search engine optimization, helping you understand how to tailor your website and content to better connect with your local community.

To further your learning, you can read case studies from successful dental practices that have mastered local SEO. These examples can provide you with concrete ideas on how to implement similar strategies in your own marketing efforts. Seeing real-life applications of structured data and user experience improvements can inspire and guide you to refine your online presence.

Don’t stop there—follow dental marketing blogs and industry experts who regularly share the latest trends and practical advice. Their insights will keep you updated and ready to adapt to the ever-evolving digital landscape.

Additionally, attending webinars or workshops specifically about local SEO for dental practices can be incredibly beneficial. These sessions often offer interactive content that allows you to ask questions and get direct feedback on your SEO strategies.

Lastly, join online forums or groups where other dental professionals discuss their experiences with local SEO. Sharing challenges and solutions with peers can provide you with unique perspectives and innovative ideas.

Conclusion

To effectively boost your dental practice’s local SEO, start by optimizing your Google My Business profile and ensuring your website content utilizes relevant local keywords. This straightforward step is crucial for enhancing your local search visibility and can significantly impact your patient acquisition.

Implementing targeted SEO strategies won’t only improve your online presence but also drive more local patients to your practice. Make sure you’re consistently analyzing your efforts through website analytics. This data will reveal what’s working and what isn’t, allowing you to refine your approach continuously.

Don’t overlook the importance of conversion tracking. It’s vital to understand how visitors interact with your site and at what point they decide to book an appointment. This insight will help you optimize your user experience and increase conversion rates.

Why AltruST is Your Ideal Offshoring Partner?

Looking to elevate your team with top-tier talent? Meet Altrust – your go-to offshoring ally for businesses of all sizes.   

At Altrust, we’re all about crafting teams that vibe with your culture and values. Our commitment to quality and professionalism makes us the perfect fit for businesses seeking offshoring excellence.   

With a proven track record, our seasoned professionals are here to guide you through the offshoring journey, ensuring a seamless and successful partnership.   

Partnering with Altrust means tapping into our expertise in cultural alignment, talent acquisition, and employee management. We’re not just a service; we’re your dedicated partner in building the perfect global team for your business – whether you’re a small startup or a big player in the market.   

To reach out to Altrust please contact us at buildmyteam@altrustservices.com. Let’s discuss how we can enhance your team with top-tier talent and explore the benefits of offshoring excellence together. Looking forward to connecting! 

Boost Your Team. Build Your Future. Consult with Us!

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Local SEO Tips for Dental Practices

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PRICING

MEDICAL AND DENTAL VIRTUAL ASSISTANT
40 hrs/week

Approx. Price Per Hour (USD): $10.00

 

Responsibilities may include:

•Booking and managing patient appointments.
•Coordinating meetings and maintaining calendars.
•Managing social media accounts.
•Creating and distributing newsletters.
•Running digital marketing campaigns.
•Handling patient inquiries.
•Managing patient follow-ups.
•Sending appointment reminders.
•Transcribing medical notes.
•Maintaining electronic health records (EHR).
•Ensuring proper documentation and coding.
•Assisting with recruitment and onboarding.
•Managing employee records.
•Coordinating training and development programs.
•Organizing and maintaining patient records.
•Managing data entry tasks.
•Ensuring compliance with data protection regulations (e.g., HIPAA).
•Providing IT support for office systems.
•Managing software and hardware issues.
•Ensuring cybersecurity measures are in place.
•Managing CRM systems.
•Conducting patient satisfaction surveys.
•Developing patient engagement strategies.
•Preparing financial statements.
•Managing accounts payable/receivable.
•Conducting financial analysis and reporting.
•Processing patient bills.
•Managing insurance claims.
•Handling payments and follow-ups on unpaid bills.
•Coordinating patient care transitions between healthcare settings.
•Ensuring continuity of care during transitions.
•Communicating care plans to patients and families.
•Monitoring and ordering medical supplies and equipment.
•Managing inventory levels.
•Coordinating with vendors for timely deliveries.


Requirements:
• Strong written English and communication skills
• Reliable and has a high attention to detail
• Proficiency with MS Office Tools and Google Docs
• Basic Excel proficiency
• Quick learner
• HIPPA Compliance

 

 

PATIENT COMMUNICATION SPECIALIST
40 hrs/week

Approx. Price Per Hour (USD): $10.00

 

Responsibilities:

  • Act as the primary point of contact for patients
  • Address inquiries, schedule appointments, and provide healthcare information
  • Handle patient complaints and concerns with empathy
  • Manage incoming and outgoing communications via phone, email, and messaging platforms
  • Maintain clear, professional, and timely communication with patients and stakeholders
  • Schedule, reschedule, and confirm patient appointments
  • Coordinate with medical staff for smooth appointment flow and minimal wait times
  • Update and maintain accurate patient records in the healthcare management system
  • Document patient interactions for reference and compliance
  • Conduct follow-up calls or messages for treatment plan and post-appointment care instructions
  • Remind patients of upcoming appointments and necessary preparations
  • Provide educational materials and resources about health conditions and treatments
  • Assist patients in understanding healthcare instructions and terminology
  • Work with healthcare providers, administrative staff, and team members to improve patient satisfaction and care outcomes
  • Participate in team meetings and training sessions
  • Handle sensitive patient information in compliance with HIPAA and regulatory requirements
  • Maintain confidentiality and security of patient data

Requirements:

  • High school diploma or equivalent required
  • Associate's or Bachelor's degree in healthcare administration, communications, or a related field preferred
  • Previous experience in a healthcare setting, particularly in patient communication or customer service roles
  • Familiarity with medical terminology and healthcare procedures
  • Excellent verbal and written communication skills
  • Strong interpersonal skills with the ability to empathize and connect with patients
  • Proficiency in healthcare management software, electronic health records (EHR), and relevant communication tools
  • Exceptional organizational skills with the ability to multitask and prioritize effectively
  • Attention to detail in managing patient information and scheduling
  • Strong problem-solving skills with the ability to think critically and make informed decisions
  • Ability to handle challenging situations calmly and professionally
  • Flexibility to adapt to changing schedules and patient needs
  • Willingness to learn and implement new technologies and procedures
  • Understanding of HIPAA regulations and commitment to maintaining patient confidentiality
  • Adherence to organizational policies and procedures
  • Bilingual or multilingual abilities are a plus, particularly in languages commonly spoken by the patient population
  • High level of professionalism and dedication to providing quality patient care
  • Strong work ethic and a positive attitude

DATA ENRTY SPECIALIST
40 hrs/week

Approx. Price Per Hour (USD): $8.00

 

Responsibilities:

  • Inputting data accurately and efficiently into databases and spreadsheets
  • Verifying data by comparing it to source documents
  • Updating and maintaining data systems and records
  • Preparing data for entry by compiling and sorting information
  • Reviewing data for errors, missing information, and inconsistencies
  • Communicating with team members to resolve data discrepancies
  • Ensuring data confidentiality and security
  • Performing regular backups to ensure data preservation
  • Generating reports and performing data retrieval as needed
  • Assisting with data-related tasks and projects as required

Requirements:

  • High school diploma or equivalent; additional computer training or certification is a plus
  • Proven data entry work experience, preferably in a similar role
  • Proficiency in using data entry software, databases, and MS Office applications
  • Excellent typing speed and accuracy
  • Strong attention to detail and organizational skills
  • Ability to handle confidential information responsibly
  • Good communication skills for collaborating with team members
  • Ability to work independently with minimal supervision
  • Basic understanding of data management principles
  • Strong time management skills with the ability to meet deadlines

MEDICAL TRANSCRIPTIONIST
40 hrs/week

Approx. Price Per Hour (USD): $10.00

 

Responsibilities:

  • Transcribe dictated recordings from healthcare professionals into written reports
  • Review and edit transcriptions for accuracy, grammar, and clarity
  • Ensure proper formatting and adherence to healthcare documentation standards
  • Identify and clarify inconsistencies or inaccuracies in medical dictations
  • Enter transcribed reports into electronic health records (EHR) systems
  • Maintain confidentiality and security of patient information in compliance with HIPAA regulations
  • Collaborate with healthcare providers to resolve any discrepancies in the transcriptions
  • Stay updated with medical terminology, procedures, and transcription practices
  • Perform quality assurance checks on transcriptions for completeness and accuracy
  • Follow up with healthcare professionals to obtain additional information or clarification as needed

Requirements:

  • High school diploma or equivalent required
  • Certification in medical transcription from an accredited program preferred
  • Previous experience as a medical transcriptionist or in a related role
  • Proficiency in medical terminology, anatomy, and pharmacology
  • Excellent typing speed and accuracy
  • Strong listening skills and attention to detail
  • Proficiency in using transcription software and EHR systems
  • Ability to work independently and meet deadlines
  • Understanding of HIPAA regulations and commitment to maintaining patient confidentiality
  • Strong written and verbal communication skills
  • Ability to adapt to different accents and dictation styles from healthcare providers

HUMAN RESOURCE ASSISTANT
40 hrs/week

Approx. Price Per Hour (USD): $8.00

 

Responsibilities:

  • Assist with day-to-day operations of the HR functions and duties
  • Provide clerical and administrative support to Human Resources executives
  • Compile and update employee records (hard and soft copies)
  • Process documentation and prepare reports relating to personnel activities (staffing, recruitment, training, grievances, performance evaluations, etc.)
  • Coordinate HR projects (meetings, training, surveys, etc.) and take minutes
  • Deal with employee requests regarding human resources issues, rules, and regulations
  • Assist in payroll preparation by providing relevant data (absences, bonus, leaves, etc.)
  • Communicate with public services when necessary
  • Properly handle complaints and grievance procedures
  • Conduct initial orientation to newly hired employees
  • Assist with recruitment by posting job ads, organizing resumes and job applications, scheduling job interviews, and assisting in interview processes
  • Coordinate communication with candidates and schedule interviews
  • Assist in various HR-related activities such as onboarding, training and development, and employee engagement

Requirements:

  • Proven experience as an HR Assistant, Staff Assistant, or relevant human resources/administrative position
  • Fast computer typing skills (MS Office, in particular)
  • Hands-on experience with an HRIS or HRMS
  • Basic knowledge of labor laws
  • Excellent organizational skills
  • Strong communications skills
  • Degree in Human Resources or related field preferred
  • Ability to handle data with confidentiality
  • Good understanding of HR practices and procedures
  • Multitasking and time-management skills, with the ability to prioritize tasks
  • Customer-focused attitude, with high level of professionalism and discretion
  • Bilingual or multilingual abilities are a plus

MARKETING AND PATIENT ACQUISITION SPECIALIST
40 hrs/week

Approx. Price Per Hour (USD): $10.00

 

Responsibilities:

  • Create and implement comprehensive marketing plans to attract and retain patients
  • Develop and execute targeted campaigns across various channels (social media, email, print, etc.)
  • Produce engaging content for marketing materials, including blogs, newsletters, social media posts, and website copy
  • Collaborate with the design team to develop visually appealing promotional materials
  • Identify and pursue opportunities to attract new patients
  • Develop partnerships with community organizations, businesses, and other healthcare providers
  • Conduct market research to identify patient needs and preferences
  • Analyze competitor strategies and market trends to inform marketing efforts
  • Plan and manage community events, health fairs, and open houses to promote services
  • Coordinate participation in local and industry events to increase brand visibility
  • Manage and optimize online presence, including website, social media profiles, and online directories
  • Implement SEO and SEM strategies to improve online visibility and attract new patients
  • Develop and maintain strong relationships with existing patients to encourage referrals and repeat visits
  • Implement patient retention programs and loyalty initiatives
  • Track and analyze marketing campaign performance
  • Provide regular reports on patient acquisition metrics and marketing ROI
  • Work closely with clinical and administrative teams to ensure alignment of marketing strategies with organizational goals
  • Collaborate with external vendors and agencies as needed

Requirements:

  • Bachelor’s degree in marketing, communications, healthcare administration, or a related field required
  • Previous experience in healthcare marketing or patient acquisition preferred
  • Proven track record of successful marketing campaigns and patient acquisition strategies
  • Strong written and verbal communication skills
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools)
  • Excellent organizational and project management skills
  • Ability to develop innovative marketing ideas and campaigns
  • Strong visual and content creation skills
  • Strong analytical skills to assess marketing performance and make data-driven decisions
  • Ability to interpret market research and patient data
  • Familiarity with CRM software and patient management systems
  • Proficiency in Microsoft Office Suite and design software (e.g., Adobe Creative Suite)
  • Ability to build and maintain relationships with patients, staff, and community partners
  • Strong team collaboration skills
  • Flexibility to adapt to changing market conditions and organizational needs
  • Willingness to learn and implement new marketing technologies and strategies
  • High level of professionalism and dedication to patient care
  • Strong work ethic and a positive attitude
  • Understanding of healthcare regulations and compliance standards related to marketing
  • Commitment to maintaining patient confidentiality and ethical marketing practices

CUSTOMER SUPPORT

40 hrs/week
Approx. Price Per Hour (USD): $10.00

 

Provides phone, video call, email, ticketing and online chat support to customer enquiries.

Example responsibilities may include:
• Answering phone, online chat enquiries and questions from new and existing customers
• Responding to customer emails
• Looking up customer order details from our internal CRM
• Processing refunds and other customer requests according to internal procedures
• Send email and SMS quotes to customers

Requirements
• Strong written English and verbal communication skills
• Attention to detail

BOOKKEEPER

40 hrs/week
Approx. Price Per Hour (USD): $10.00

 

Responsibilities and Tasks May Include:

  • Accurately record daily financial transactions and complete the posting process.
  • Generate, send, and follow up on invoices.
  • Reconcile financial discrepancies by collecting and analyzing account information.
  • Maintain a systematic record of financial documents and ensure they are up-to-date.
  • Process accounts receivable/payable and handle payroll efficiently.
  • Prepare monthly, quarterly, and annual financial statements.
  • Collaborate with the accounting team to prepare for audits and other financial reviews.
  • Stay updated with financial policies, regulations, and legislation.

Requirements

  • Proven bookkeeping experience with a strong attention to detail.
  • Proficiency in MS Excel and accounting software (e.g., QuickBooks, Xero).
  • Strong mathematical and analytical skills.
  • Ability to handle sensitive and confidential information with discretion.
  • Knowledge of generally accepted accounting principles and procedures.

Highly Regarded Skills and Experience

  • Experience in bookkeeping for international clients.
  • Familiarity with multiple accounting software platforms.
  • A degree or certification in Finance, Accounting, or a related field.
  • Strong interpersonal skills and the ability to work in a team environment.
  • Experience in managing financial records for small to medium-sized businesses.

WEB DEVELOPER

40 hrs/week
Approx. Price Per Hour (USD): $11.00

 

Responsibilities for a Developer Specialising in WordPress

  • Develop and maintain dynamic websites and web applications using WordPress.
  • Collaborate with the design and marketing teams to turn visions into reality.
  • Ensure high-performance and availability, managing all technical aspects of the CMS.
  • Establish and guide the website’s architecture.
  • Ensure high-quality source code, testing, and debugging.
  • Collaborate with front-end developers and web designers to improve usability.
  • Stay updated with the latest industry trends and advancements.

 

Requirements

  • Proven work experience as a WordPress Developer.
  • Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery.
  • Experience building user interfaces for websites and/or web applications.
  • Proficient understanding of code versioning tools.
  • Strong understanding of PHP back-end development.
  • Familiarity with Google Tools such as Analytics and Search Console.
  • Knowledge of how to interact with RESTful APIs and formats (JSON, XML).
  • Excellent written and verbal communication skills.
  • Basic graphic design skills to create social media and website content.
  • Proficient in MS Office suite, including Excel and Outlook.
  • High school diploma or equivalent; associate or bachelor’s degree in business, marketing, or a related field preferred.

SEO SPECIALIST

40 hrs/week
Approx. Price Per Hour (USD): $10.00

 

Responsibilities

  • Perform comprehensive client SEO audits focusing on on-page, technical, off-page, and content aspects.
  • Conduct keyword research to identify target keywords and phrases.
  • Develop and implement on-page, off-page, technical, and content optimizations.
  • Create regular SEO reports highlighting organic performance, including keyword tracking, conversions, and organic traffic.
  • Develop and execute off-page SEO through link building
  • Develop and execute a content strategy to grow organic traffic.
  • Conduct competitor SEO analysis to incorporate into the SEO strategy.
  • Collaborate with content writers and marketing teams to ensure SEO best practices are followed.
  • Stay updated with the latest industry trends, algorithm updates, and best practices.

 

Requirements

  • Proficiency in Google Analytics, including GA4.
  • Proficiency in Google Search Console.
  • Proficiency in SEO tools such as SEMRush, Ahrefs, Screaming Frog, and Botify.
  • Minimum of 3 years of experience in SEO, preferably in an agency setting.
  • Strong understanding of HTML/CSS and website structures.
  • Excellent written and verbal communication skills.

COLD CALLER

40 hrs/week
Approx. Price Per Hour (USD): $10.00

Responsibilities
  • Cold call real estate sellers from provided lead lists
  • Qualify sellers and properties over the phone
  • Schedule appointments for the acquisition team to visit potential investment properties
  • Log all calls and appointment details in the CRM (Folio)
  • Achieve daily and weekly appointment-setting targets

     

Scope
  • The cold caller will be provided leads to call and will need to learn the client’s specific process for qualifying sellers and properties.
  • They will use an internal CRM to log calls and appointments.
  • They will report directly to the client and work independently once trained on the process.

 

Requirements

  • 6 months experience in cold calling and/or appointment setting
  • Real estate and/or sales experience preferred
  • Clear phone voice and strong communication skills
  • Motivated self-starter who can work independently
  • Organized and detail-oriented
  • Familiarity with CRMs

MEDICAL BILLER AND CODER

40 hrs/week
Approx. Price Per Hour (USD): $10.00

Responsibilities
  • Obtain authorizations and pre-approvals from insurance companies
  • Verify patient insurance coverage
  • Submit claims to insurance companies
  • Follow up on unpaid/denied claims
  • Appeal denied claims
  • Communicate with insurance companies to resolve issues
  • Maintain accurate patient records
Requirements
  • 6 months experience in medical billing
  • Knowledge of billing practices, terminology, and software
  • Strong attention to detail and organization skills
  • Excellent written and verbal communication abilities
  • Able to multitask and prioritize effectively
  • Passion for improving the patient and provider experience

MEDICAL RECEPTIONIST

40 hrs/week
Approx. Price Per Hour (USD): $10.00

Responsibilities

  • Calendar and Task Management
  • Answer incoming phone calls
  • Schedule appointments for new and existing patients
  • Enter patient information into EMR system
  • Follow up on missed calls
  • Make reminder calls/texts for appointments

Requirements

  • At least 6 months experience as a Medical Receptionist
  • Familiarity with medical terminology and health insurance
  • Excellent phone skills and customer service skills
  • Strong attention to detail
  • Proficient with computers and data entry
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